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        <title>Printing Directory UK</title>
        <description>Printing Companies in the UK</description>
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            <title>4 Company Brochure Printing Necessities</title>
            <link>http://www.printing-directory.co.uk/article_4-Company-Brochure-Printing-Necessities_5.php</link>
            <description><![CDATA[Printing brochures for clients are not only about producing the very best designs or using the perfect color. It is necessary that you also learn about some correct brochure printing fundamentals which will make them truly work effectively when running a business. You will find four company brochure concepts that you need to learn and integrate into your business brochures.

Regardless if you are promoting an item, or doing PR for the company itself, the brochures should have a particular angle of attack in its message. Have you been opting for the informative angle? Have you been opting for the commercial approach which has advertising images and text? Or possibly you're going for the more mysterious method to entice individuals to what your product? Having that marketing angle is essential in printing brochures for business since it helps make the business brochure more purposeful using its message and therefore far better too.

For correct brochure printing, another thing that you ought to have would be the proper brochure printing tools. By tools, I'm talking about a lot of things but two of the most important tools for brochure design would be the brochure printing template and also the professional desktop publishing application. Templates makes your work a bit easier simply because they curently have some of the settings already set to enable you to have a good brochure design. 

That's the reason it's worthwhile to obtain some templates. You will even need a good desktop publishing application to produce your color brochures. This will not be your common word processor though if you would like great business brochures. Try professional tools for brochure printing for example Microsoft Publisher as well as Adobe InDesign. With one of these great tools, your color brochures should appear correctly along with the design features you want. So never print your color brochures without one.

Obviously, another fundamental element in business brochure printing may be the brochure printing company itself. Don't depend on your personal printers (regardless of how cool and expensive they are) to complete your brochure printing. Business brochures need a professional touch in printing, particularly when you are looking at the cutting and printing phase. Always attempt to hire the very best. Search on the internet if you wish to search for more options in brochure printers.

Attempt to find out if you can just hand your color brochures for them, or if they want you to email your brochures. In any case. So those would be the steps that you should know to design your business brochures.]]></description>
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            <title>How To Create The Perfect Artwork For Your Print Job</title>
            <link>http://www.printing-directory.co.uk/article_How-To-Create-The-Perfect-Artwork-For-Your-Print-Job_2.php</link>
            <description><![CDATA[Before placing your order for leaflets, business cards or brochures, you have to make sure your artwork is correct. Just follow this guide to prevent delays and dissapointment when your printing order arrives.

There are many different aspects you will need to pay attention to. Firstly the bleed area, resolution and file type needed. Supplying artwork for professional printers is not the same as printing a file off on a desktop printer. 

Our easy to follow guide offers advice on how to send the best possible files that are ready for print.

File formats
Printing can often be performed directly from the following file types:-

    * .PDF
    * .JPG (JPEG)
    * .EPS
    * .TIF (TIFF)
    * .PS (POSTSCRIPT)

Printing from other file types and formats may be possible, but will often result in extended time (around a day) on the order to convert the files to a suitable format ready to go to print.

Sizes
Whatever the size of the print, please take note of the measurements required for a correct print, while allowing for  allowing for ‘bleed’ and ‘safe area’ (see below). While it can be resized, it is vital that measurements are given to the supplier beforehand to ensure the perfect print.

Fonts
Please ensure all fonts are either converted ready for implementation on outlines, curves, or embedded – if this is not done, the providing system could replace missing fonts for others and the end result will look different to the expected result.

Images / Photos
Make sure that all images used in sent files are at a minimum of 300dpi (dots per inch). Low resolution images (i.e. 72dpi images you might find on websites) may look fine on a monitor but it will look terrible when printed, and will result in a ‘pixelated’ or ‘blurred’ look – not an ideal image.

Colours
As mentioned in a previous blog, the printing process is made up of four colours; Cyan, Magenta, Yellow and Black (known as CYMK) – the colours which make up full colour photos. To ensure maximum vibrancy in a leaflet, convert a file from RGB format to CYMK before sending.

Bleed
It is essential that there is a 3mm ‘bleed’ to all edges of a piece of artwork. Bleed is when the background colour or image is extended 3mm past the ‘trim edge’ / final size, and prevents unsightly white edges showing around a leaflet when cut to size.

If a file without bleed is sent there mey be the result of an automatic 3mm white border to all edges of your design without prior consultation, done to ensure that nothing will be cropped off the edge of the leaflet.

Safe Area
This is area on the inside edge of the sent leaflet and any text or images that go near the edge of your design. Please ensure you leave 3mm ‘safe area’. If you do not allow this on the design, any text or images that are too close to the ‘trimming edge’ could get ‘cut’. Again, an automatic 3mm white border (with leaflet size reduction) will be added if this is not complied to.

Imposition
Files should be sent 1-per page only, as files cannot be separated when printing.

Transparencies / Layers
Make sure that any transparencies or layers in the are grouped and ’flattened’ in the files before they are sent. If in doubt, convert the whole file into ‘bitmap’ form (i.e. JPG).

Proofs
After you hae sent the required files, it is possible to request a ‘proof’ of the print (at a slightly increased cost and time), which is basically a ‘PDF’ file of the leaflet that is to be published and dispatched. This is not really necessary as we make sure the final print will be printed correct, but can give some peace of mind before it is produced in bulk. And please, dont send Microsoft Word files

One thing we pride ourselves on at www.theprintingpress.com is the fact that we always inform customers if the artwork is incorrect. We have even been known to fix it ourselves prior to printing. But to save yourselves (and us) any delays, make sure your artwork is correct.

If your still unsure about anything drop me an email and i\'ll get right back.]]></description>
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            <title>Why Print Artwork Needs To Be In CMYK Colour Format</title>
            <link>http://www.printing-directory.co.uk/article_Why-Print-Artwork-Needs-To-Be-In-CMYK-Colour-Format_1.php</link>
            <description><![CDATA[What is RGB and CMYK? What Do I Need To Use?
These are the colours used. 

RGB (Red, Green, Blue) - These are the primary colours of light which are best used for screen.
CMYK (Cyan, Magenta, Yellow, Keyline Black) - This colour spectrum is 4 colour which lends itself to full colour printing.

Converting all your artwork for printing from RGB to CMYK gives you more control over the final result of the colour. When we receive your artwork we will check to see if it has been converted to CMYK. If it uses RGB, we will not change this for you because this may result in printed colours that are sub-par to your expectations. We can not be responsible for this and will contact you if your artwork does not use CMYK colours. After all, we want you to be happy with our printing.

All files must be prepared in with CMYK colours. If you are designing your own artwork, be sure to convert colours from RGB format to CMYK.]]></description>
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